What is a Business Unit Workshop?

Definitie

A Business Unit Workshop is a focused AI workshop session for one business unit or department, capturing processes, roles, objectives, KPIs and AI opportunities at unit level.

In het kort

A Business Unit Workshop deepens the organisation workshop for one department: processes, roles, KPIs and AI opportunities are elaborated at unit level. The result is a unit-specific digital twin that integrates into the overall organisation overview. An average workshop takes 45–90 minutes.

When do you run a Business Unit Workshop?

A Business Unit Workshop typically follows the organisation workshop. Where the organisation workshop captures the strategic layer (North Star, objectives, capabilities), the Business Unit Workshop dives into one specific department or unit.

What is captured in a Business Unit Workshop?

Unit-specific objectives (Unit Objectives)
Capabilities and processes of the unit
Roles, job descriptions and reporting lines
KPIs per unit objective
AI opportunities per process step within the unit
Agent designs for unit-specific tasks

Business Unit Workshop in Business Design Studio

Business Design Studio supports unlimited Business Unit Workshops per organisation. Each unit has its own digital twin, which feeds into the overall organisation overview — creating a layered digital twin from organisation level down to individual process step.

Frequently asked questions

What is the difference from the organisation workshop?

The organisation workshop covers the entire organisation at strategic level (North Star through to capabilities). The Business Unit Workshop dives deeper into one department: processes, roles and AI opportunities at operational level.

How long does a Business Unit Workshop take?

An average Business Unit Workshop takes 45–90 minutes, depending on the complexity of the unit. Larger departments with many processes may require multiple sessions.

Can multiple departments run workshops simultaneously?

Not in the same session, but Business Design Studio supports parallel workshops for multiple units. Results are combined in the organisation digital twin.

Who should participate in a Business Unit Workshop?

The unit manager (as the accountable party), 2–3 process experts from the unit and ideally one IT responsible. Keep the group small (max. 5 people) for efficiency. Larger units can hold multiple sessions per process domain.

Can a Business Unit Workshop take place without the organisation workshop?

Technically yes, but not recommended. Without the organisation workshop, the strategic context (North Star, capabilities, business objectives) that guides the unit workshop is missing. The unit workshop builds on the organisation workshop.

How many Business Unit Workshops does a mid-sized organisation need?

Typically 3–8 workshops for a mid-sized organisation (50–200 FTE): one per major department or business unit. Prioritise based on the Capability Coverage Matrix — start with units that have the most red cells.

See this concept in action

Business Design Studio applies all these concepts in a voice-driven AI workshop — try it free with no registration required.

Try free demo

📚External reference: Wikipedia: Workshop (facilitation) ↗